All Brand Reports
Pet CareScanned February 12, 2026

Fetch AI Agent Readiness

How well AI shopping agents like ChatGPT, Claude, and Perplexity can discover, understand, and recommend Fetch products.

66
Overall Score
B
Good
#2
of 25 in Pet Care
#2
of 243 brands overall
Structured Data
24/ 30
AI Accessibility
25/ 25
MCP & Agent Readiness
1/ 33

vs. Pet Care Average

Fetch66/100
Pet Care Avg40/100

Fetch is 26 points above the industry average. Read the full Pet Care report.

Structured Data

24/30
JSON-LD Structured Data5/5
Found JSON-LD with types: FAQPage, Organization, Product, WebSite
Product Schema5/5
Product schema detected in JSON-LD.
Product Schema Completeness1/5
5/10 fields present (50%). Found: aggregateRating, brand, description, image, name.
Organization/Brand Schema3/3
Found: Organization.
Breadcrumb Navigation0/2
No BreadcrumbList schema found.
FAQ Schema3/3
FAQPage schema detected.
OpenGraph Tags3/3
4/6 OpenGraph tags found: og:description, og:image, og:title, og:type.
Meta Description2/2
Meta description present (161 chars).
Title Tag2/2
Title tag present: "Pet Insurance for Dogs & Cats | Fetch®".

AI Accessibility

25/25
robots.txt5/5
robots.txt exists and does not block known AI crawlers.
Content Without JavaScript5/5
Page has 22036 chars of text content accessible without JavaScript.
Response Time5/5
Fast response: 0.37s time-to-first-byte.
HTTPS3/3
Site is served over HTTPS.
Sitemap3/3
sitemap.xml found and valid.
Semantic HTML2/2
Good semantic structure: main, section, nav, footer.
Viewport Meta Tag2/2
Viewport meta tag present (mobile-responsive).

MCP & Agent Readiness

1/33
MCP Server / Agent Card0/8
No MCP server, AI plugin manifest, or agent card detected.
API Documentation0/4
No public API documentation detected.
Product Feeds0/4
No product feeds (RSS, Atom, XML) detected.
E-commerce Platform1/2
E-commerce platform detected: Magento.
Structured API Access0/2
No public GraphQL or REST API endpoints detected.
Google UCP Profile0/3
No UCP profile found (/.well-known/ucp returned 404).
UCP Version0/1
No UCP profile to check version.
UCP Shopping Service0/2
No UCP profile — shopping service not declared.
UCP Transport Bindings0/1
No UCP profile — no transport bindings available.
UCP Capabilities0/3
No UCP profile — no capabilities declared.
UCP Payment Handlers0/1
No UCP profile — no payment handlers configured.
A2A Agent Card0/1
No Agent2Agent card at /.well-known/agent-card.json.
LLMs.txt0/1
No /llms.txt file found.

Top Recommendations

  1. 1.Add a .well-known/mcp.json or .well-known/ai-plugin.json manifest to enable AI agents to directly interact with your site's data and services.
  2. 2.Add missing Product fields: availability, price, priceCurrency, review, sku.
  3. 3.Publish API documentation (OpenAPI/Swagger) so AI agents can programmatically access your product data.
  4. 4.Add product feeds (RSS/XML) to enable AI agents and shopping aggregators to index your product catalog.
  5. 5.Publish a UCP business profile at /.well-known/ucp to enable AI agent checkout. Google AI Mode and Gemini already support UCP. See https://developers.google.com/merchant/ucp

How Does Your Site Compare?

Run a free scan on your site. See how you stack up against Fetch and 243+ other brands. 15 seconds, no signup.

Want a detailed implementation plan? Complete Diagnosis ($49) includes prioritized fixes specific to your site.

Data from Pacestack AI Agent Readiness Scanner. Visit Fetch